Before the build

Plain-English Project Terms.

Custom website projects start with a conversation, confirmed scope, and a written project agreement. This page explains the general workflow. The actual agreement controls the final details.

The basics

No Surprise Checkout Button.

Website Rescue + Customer Path Fix

$697 one-time focused fix for homepage/message cleanup, mobile check, contact buttons, basic SEO/title cleanup, one promo graphic or website hero refresh, and a clear next-step CTA.

Managed Website Plan

$1,497 launch fee plus $149/month for larger managed builds. After the rescue, Fred can keep hosting, updating, protecting, and improving the site for $149/month.

Build And Handoff

Starting at $3,497. Client receives ownership and transferable website files. Hosting and maintenance can be added separately.

Quoted Separately

Ecommerce, advanced booking, membership systems, large catalogs, custom apps, advanced AI systems, complex integrations, major redesigns, and large content requests are quoted by scope.

Project agreement

What Gets Confirmed In Writing?

Scope and deliverables

The written agreement confirms pages, features, timeline, client responsibilities, third-party costs, and what is not included.

Ownership and transfer

Full ownership, downloadable source files, and transfer to another provider are available through a separate buyout or Build and Handoff option.

Cancellation

The managed plan can be canceled according to the written agreement. Canceling does not automatically include source files, ownership transfer, or provider migration.

Payments

Approved projects are billed securely through Stripe after scope is confirmed and the written agreement is accepted.

Start properly

Send Fred The Site Or Idea.

Fred will review the project and explain whether the $697 rescue, managed plan, or custom scope is the smartest first move before any invoice or agreement is sent.

Talk To Fred